Measure Blog Success without Spending a Fortune

Posted by Admin on January 17th, 2008 at 02:12pm

Search Marketers reach for blog style content management systems more and more these days for marketing applications. Free open source blogging software like WordPress make publishing viral content and interacting with social communities turnkey and easy. That said, measuring the success of the effort can be an expensive and daunting task. Making things more complicated, Google Analytics web stats is not always the most useful package for on-site blog metrics.