Google Says No to Ecocho

Posted by Admin on April 24th, 2008 at 05:18am

Last week, we reported the launch of Ecocho, a custom search engine that promises to plant up to 2 trees for every 1,000 searches. Users could choose to search either Yahoo or Google in their quest to help the planet.

But just one day after Earth Day, word has come that Google isnt so cool with Ecochos modus operandi. It seems the mission of the green-minded site doesnt jibe with Googles Adsense policy, which prohibits the compensation of third parties through the promise of performed searches.

Searchers can still embark on green searches using Yahoo via Ecocho, and now theres even a black version, meaning it displays a dark background (and not a niche search site for African-Americans), which some think uses less energy.

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[Source: Search Engine Watch Blog]

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