Archive for November, 2008
November 24th, 2008 at 01:01am
Under General
After news came that Jerry Yang would be stepping down as Yahoo!’s CEO, the immediate reaction by analysts, Wall Street, and your neighbor’s cat was: MICROSOFT ACQUISITION TIME!
But Steve Ballmer, CEO of Microsoft, is saying: Not so fast.
Ballmer has said time and again that Microsoft has moved on from the possibility of returning to the good ol’ days of negotiating a Yahoo! acquisition.
And while it’s tempting to think that he’s just waiting for that stock to drop to around $2-3 a share (hey, only $6-7 more to go!), consider this: Yahoo’s VP of Search Technology, Sean Suchter is leaving the Sunnyvale search engine. And I hope he likes rain and coffee, because rumor has it that he’s headed to Microsoft.
That rumor was reported by none other than Kara Swisher, who is pretty much never wrong. The only thing I’m wondering is: Where’s the noncompete agreement?
Amidst the rumors and denials, one thing is for sure. No matter how much Ballmer would like the speculation to end, it won’t.
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[Source: Search Engine Watch Blog]
By Admin
November 24th, 2008 at 01:01am
Under General
As always, if you want to see everything I am writing about nextMEDIA, please check out BrandingDavid.com where Ive placed an index for all of the posts I am doing around the Splashpress Media networkStarting with an amazing slide of all of the trends and words that companies will need to know going forward, Lori’s [...]
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[Source: Blogging Pro]
By Admin
November 24th, 2008 at 01:01am
Under General
Hello Everyone, I have SEO related question about comment on blog. Is google gives Priority to comment on blog for search engine rankin
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[Source: Search Engine Watch Discussion Forums]
By Admin
November 24th, 2008 at 01:01am
Under General
Google AdWords is beta testing a new AdWords interface. The beta test includes a small group of U.S. advertisers. If your account is included in the test, you should see a notification upon signing up to the account.
You can also request to be included in the beta test by signing up here.
Note that this beta test is for the interface and doesn’t change how AdWords campaigns work (i.e. bidding, Quality Score, etc.). They’re looking to improve the way users navigate their campaigns and edit campaigns across multiple ad groups.
Have you been included in the beta test? Let us know your first impressions by leaving a comment.
Related Reading:
Google AdWords Launches Search-Based Keyword Tool
Google AdWords Quality Score — That’s Old-School for SEO
An Update on Last Week’s AdWords Updates
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[Source: Search Engine Watch Blog]
By Admin
November 24th, 2008 at 01:01am
Under General
Hi All, Hate to disturb, I am just curious what your opinions are on the best SEO/SEM training programs or classes out there? :confused: I am
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[Source: Search Engine Watch Discussion Forums]
By Admin
November 24th, 2008 at 01:01am
Under General
Don’t know what’s in it for you in WordPress 2.7? Aaron Brazelli of Technosailor.com has written a list of 10 things you need to look for in WordPress 2.7. I find it fascinating and it makes me all the more excited for the next version of WordPress. If 2.5 was focused on redesigning the WordPress [...]
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[Source: Blogging Pro]
By Admin
November 24th, 2008 at 01:01am
Under General
Microsoft has confirmed that Yahoo’s VP of Search Technology, Sean Suchter, is headed to the Redmond, WA-based company.
Satya Nadella, SVP, Search, Portal and Advertising said, in a statement:
We are very pleased to confirm that Sean Suchter will be joining Microsoft as the GM of our Silicon Valley Search Technology Center, working on Live Search. Sean will report into Harry Shum when he starts work on December 22. We look forward to welcoming him to Microsoft at that time.
Related Reading:
Ballmer on post-Yang Yahoo! Acquistion: What Part of No Did You Not Understand?
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[Source: Search Engine Watch Blog]
By Admin
November 24th, 2008 at 01:01am
Under General
TopRank Online Marketing and the Direct Marketing Association have just announced a partnership to develop and deliver a series of educational workshops on social media marketing entitled, “Social Media Smarts: Introduction to the Social Web, Tools and Tactics.”
With marketers facing tighter budgets in the coming months, social media marketing offers new opportunities for companies to engage customers, improve brand awareness and increase sales with budgets that are more recession friendly than many traditional marketing efforts.
Leading the workshop will be Lee Odden, CEO of TopRank Marketing, who will introduce participants to the marketing opportunities with social media through best and worst practices examples. As you can see from the photo in this post, I’m much taller than Lee.
But, according to George Markham Director, Education Services at Direct Marketing Association, Lee is a well rounded digital marketer uniquely qualified with over ten years experience as an internet marketing consultant and a background in corporate training. Markham adds, As a consultant working on the front lines of social media marketing for companies large and small, Lee brings first-hand knowledge and real-world examples to teach attendees how to develop a successful social media strategy.
But I’m still taller.
The Social Media Smarts workshop will provide attendees with insight into blogging and blog marketing, social networks, microblogging, social news and bookmarking, video sharing, image and audio sharing, wikis and social media analytics.
Rounding out the workshop is a social media strategy exercise that will empower attendees to create their own social media strategy and develop a framework for building a business case within their organizations.
Lee is quoted in a press release as saying, “As a high demand digital marketing and PR agency, we’re seeing tremendous benefits from educating in-house marketing staff on the finer points of social media marketing.” He adds, “Offering both good and bad social media marketing examples along with strategy, tools, tactics and analytics can really empower companies to succeed.”
Now, I’ve served on panels with Lee. I know Lee. And that’s exactly the way Lee talks.
The first of the Social Media Smarts workshop series will be conducted in New York, December 4th and 5th, at the Microtek training facility in lower Manhattan. If you are in the nieghborhood, drop by and heckle Lee.
And remember: I’m taller. Actually, I was standing on my toes for this photo. Lee’s actually pretty tall, too.
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[Source: Search Engine Watch Blog]
By Admin
November 24th, 2008 at 01:01am
Under General
Last month, Google AdWords launched a display ad builder. And already the tool is getting updates. According to the Google AdWords blog, here’s what you can look forward to:
- Image picker: You can now choose from previously uploaded images when creating your ads.
- Real-time editing: See what your text and other customization edits look like, automatically — without having to click the ‘update preview’ button.
- Quicker way of seeing available ad sizes: You can see which sizes your ad can run in for each ad template without having to complete the ad creation process. You can also preview how your customization choices affect each size.
- Additional templates: Choose from even more templates for customizing your ads.
Have you used the Display Ad Builder? What are your thoughts? Share them in the comments.
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[Source: Search Engine Watch Blog]
By Admin
November 24th, 2008 at 01:01am
Under General
Google Reader is a nice little blogging tool that is an essential item in my arsenal. Aside from the obvious RSS aggregating capabilities of Google Reader, I also use Google Reader as a bookmark manager of sorts for my followed feeds. And I can choose to star some entries for reviewing, by myself, at a [...]
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[Source: Blogging Pro]
By Admin
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