An e-customer behavior model with online analytical mining for internet marketing planning

Posted by Admin on December 25th, 2009 at 05:41am

This digital document is a journal article from Decision Support Systems, published by Elsevier in . The article is delivered in HTML format and is available in your Media Library immediately after purchase. You can view it with any web browser.Description: In the digital market, attracting sufficient online traffic in a business to customer Web site is vital to an online business’s success. The changing patterns of Internet surfer access to e-commerce sites pose challenges for…
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